Instagram is one of the ideal stages for marketers, business people to show off their brand or product outcome in front of millions of people’s sight. On top of that, it’s one of the favorite platforms for today’s youngsters, especially for the people who often look after new brands and products. Engagement on Instagram is endless, but the thing is, how you are receiving it for your account matters. First, you need to expand your reach and give more exposure to your account to increase your engagement. If you intend to expand your reach organically, it’s mandatory to do some research on Instagram algorithms.
In this article, let’s jump into specific ways to amplify your Instagram reach.
Publish At Peak Times
Publishing at peak times that is the right time gives you incredible results. Check when the maximum of your audience is active on Instagram. It’s not an easy task to figure out your audience’s active time in a short span, but still try for better results.
Luckily, through Instagram insight, you can identify your followers online time relying on the week’s time and day. Once you gather their timings, then waste your single minute, schedule your posts at that particular time. Moreover, Instagram insights provide you with many useful kinds of stuff, evaluated regularly.
Try Out More Videos Than Photos
When compared with photos, videos receive more comments, which is a sign of engagement. Do more short videos that mix fun, humor, excitement in your posts. You can consider Gifs, memes, kinds of posts that can grab maximum attention from the audience. Particularly, create memes in a video format. Did you know? Instagram algorithm values comment in a higher position than likes, views. So post videos, which encourage your audience to comment on them.
Be Active On Instagram Story
The Instagram story plays a prominent place in the Instagram app. Almost all brands use Instagram stories daily. One of the worthy methods to magnify your engagement by offering engaging stories. If you want to expand your reach, then buy Instagram impressions, which not only give exposure, but you can get many new audiences. Instagram stories have many in-built features, stickers, which help you to create creative stories.
Use Question Stickers
Question stickers give you an instant engagement to your Instagram posts. Framing the right question is crucial to pull your audience into your posts. You can ask brand or business-related questions. At the end of the result, you can collect the audience’s thoughts on that particular topic.
Hosting giveaways or contests is another powerful method to generate more engagement. For entering your giveaways, you can set a simple call-to-action. Like, ask people to comment or tag their friends and more. Be clear with your giveaway condition; give detailed info about your contest.
Go For Live Videos
One of the most significant advantages of live shows is that your audience will get an immediate notification when you start a live show. That alertness motivates your audience to join in it. Live videos are like talking directly with your audience. It will create emotional connections between you and your followers. Moreover, you can know more about your audience. During live, you can ask any funny question to make your live enjoyable. Did you know? You want to prepare anything for live videos unless you want to convey any message. Don’t forget to ask all your audience questions or comments during your live.
Instagram is like a magical world for marketers, business owners, budding influencers to enhance their work. To sustain on Instagram, you must get updated with new trends and features. Be quick to adapt to the current updates, post regularly and analyze what is happening around you. If you use this platform in the right way, then you can quickly achieve your objectives.
Mary Kyle is a content developer and marketing manager who works at Snaphappen. She has written more trending articles on social media and has a handful of experience in delivering engaging content.